Blue Ocean Sushi
Logo, building signage, and custom typeface for a restaurant in Carlsbad, California.
Showing backlit sign with blue halo effect around signage + coming through the perforated steel. All other interior / exterior design elements by Bells & Whistles.
Showing the wrap-around origami fish that are LITERALLY swimming up the building.
Facets are facety.
Showing daytime and night time views as a guide for the sign fabricators.
Handset typeface I created that eventually became the Blue Ocean logo.